In this episode of The Founder Mindset, Amaan Banwait, Co-Founder and Chief Commercialization Officer at PurposeMed, takes us through his journey from a management consultant to a healthcare-focused leader with the Clinton Foundation to Co-Founder of PurposeMed. He explains how each of PurposeMed’s brands serve different underserved communities, including Freddie—which supports HIV prevention, Frida—which focuses on ADHD and mental health diagnosis and treatment, and Foria—which offers expert gender-affirming care. Amaan shares the complex challenges PurposeMed faces in overcoming barriers, such as social stigma towards their target audience and high specialist wait times. He also discusses how PurposeMed’s tech-driven approach enables patients to receive comprehensive care from diagnosis to treatment, no matter where they live in North America. Amaan also gives insight into PurposeMed’s shift from a revenue-focused business model to a bottom-line-oriented business model—an essential transition for building a sustainable organization in healthcare without compromising results. As Amaan opens up about his personal growth and leadership journey, he reveals his commitment to continue making a global impact in healthcare, with future aspirations that include applying PurposeMed’s learnings to emerging markets. This conversation offers an inspiring look into the complexities of healthcare innovation and the personal drive needed to make a lasting impact in the lives of others.